Pennsylvania Travel Council
Address
AHMA

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This Pursuit is NOT Trivial! The 2010 Sales & Marketing Conference is a one-day event loaded with information to ensure your sales and marketing efforts outwit and outplay the competition!



Jan Freitag, Vice President, Global Development, Smith Travel Research.
Mr. Jan Freitag is the Vice President, Global Development at Smith Travel Research (STR), the recognized leader in lodging industry benchmarking services. In his capacity Mr. Freitag is a frequent public speaker and is quoted in trade publications and the general news media such as The Wall Street Journal, New York Times, Associated Press, Reuters, Forbes, etc. He also writes a monthly column for Lodging Magazine, the official magazine of the AH&LA. At STR he oversees a variety of projects, all charged with the accumulation and interpretation of global lodging data.

Prior to joining STR, Mr. Freitag was the Director of Content Integrity at hotelreports.com in upstate New York and a hospitality consultant with Ernst & Young in Phoenix.

Mr. Freitag holds a Bachelor Degree, with distinction, from the School of Hotel Administration, Cornell University, and received his Executive MBA, with honors, from Vanderbilt University. Mr. Freitag resides in Nashville, TN

Rules of The Game: Smith Travel Research’s Lodging Industry Overview
Jan Freitag, VP - Global Development and Erin Hannigan, Sales Executive, STR

STR, the leader in hotel benchmarking for over 25 years, will provide insight on the past, present and future of the U.S. lodging industry, specifically focusing on Pennsylvania’s performance. Will the industry see an upswing or continue to experience pain from the recent economic downturn?